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Project Type

Branding, Packaging & Collateral

The skincare space is a pretty confusing one with so many different products to choose from. Founder, Taryn Wyatt, wanted a simple product that would provide amazing benefits for our skin, but also be fun and exciting to use. And just like that, OOLA was born. They have created a daily antioxidant burst that’s perfect for all skin types. 100% Marula Oil, locally sourced and bottled in South Africa.

We wanted to create a brand that felt simple, fresh and, most importantly, fun. By using delicate sans serif typography paired with organic shapes and a fresh pink palette, we’ve created something that is extremely in tune with the entire brand experience. We’ve been working with OOLA since they launched in 2021, and have helped design everything from their logo, packaging, illustrations, brand presentations, POS displays and social media posts.

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